Trends-and-insights

The Secret Sauce - How Brands Build Irresistible Identities and How You Can Too

The Secret Sauce - How Brands Build Irresistible Identities and How You Can Too

Learn the five core branding concepts- purpose, vision, mission, values and positioning. Build a strong brand identity that connects with customers.

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Making Data Tell a Story- Crafting Marketing Reports that Drive Decisions

Making Data Tell a Story- Crafting Marketing Reports that Drive Decisions

Master creating impactful marketing reports for business decisions. Includes content, frequency, process efficiency, and sales-marketing alignment.

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Marketing Trend 2024:The Rise of AI, The Fall of Cookies, and The Fight for Trust

Marketing Trend 2024:The Rise of AI, The Fall of Cookies, and The Fight for Trust

Learn about the top marketing trends for 2024 including the slowdown in digital ad spend growth, the end of third-party cookies, the rise of AI and machine learning, the dominance of streaming media a

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The Beginner’s Guide to SMS Marketing:Everything You Need to Know Before Getting Started

The Beginner’s Guide to SMS Marketing:Everything You Need to Know Before Getting Started

Discover the essentials of SMS marketing in this comprehensive guide. Learn everything you need to know to get started and succeed.

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Text Your Way to 5-Star Customer Service:How SMS Marketing Boosts Support

Text Your Way to 5-Star Customer Service:How SMS Marketing Boosts Support

Learn how to use SMS marketing to provide exceptional customer support. This guide covers the benefits of SMS customer service, tips for getting started, best practices, and how SMS support can transf

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The Winning Combo:Combining SMS and Email Marketing on the Right Platform

The Winning Combo:Combining SMS and Email Marketing on the Right Platform

SMS marketing and email marketing are two of the most effective digital marketing channels. Used together, they become a marketing powerhouse. Learn why integrating SMS and email marketing to reach yo

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How to Build a Marketing Strategy That Resonates with Your Target Audience

How to Build a Marketing Strategy That Resonates with Your Target Audience

Essential guide to startup marketing strategy- audience insight, channel selection, content creation, success metrics

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